Anatomy of an Amazon book page.

amazon.com

amazon.com (Photo credit: soumit)

You made it to Amazon.com!

When your book is up on Amazon, it’s a wonderful thing! You feel like you’ve made the “big time” — and you have! It’s the biggest marketplace ever, and it’s tons of fun to think that someone could go online to buy a television, a pair of shoes, AND a great Catholic book, all in one sitting!

There’s lots to know about what goes into your Amazon product overview page, so let us pick it apart for you so you know what we do, what Amazon does, and what you can do to help sell more books!

  • We’ve got you “covered” — your book’s cover is submitted to Amazon by OSV prior to publication. At the same time, Continue reading

So, you’re doing a book signing.

481300_352251878180669_58947230_nBook signings are a fantastic way to get the word out about your book, and generate sales. It’s not difficult to set up, but it does take some planning. So here are some easy steps to make the most of your next signing!

What’s in store.

Bookstores love author signings! Plus, they’re great for you because the store does a lot of the work. Contact Catholic or Christian bookstores in your area that are carrying the book, and offer to do a book signing at their store. You could sweeten the deal for the store by offering to do a short talk or read excerpts from your book. Continue reading

Setting up your Amazon author page in three easy steps.

Deutsch: Logo von Amazon.com

Deutsch: Logo von Amazon.com (Photo credit: Wikipedia)

You already know that setting up your Amazon author page is a great way to help readers find you and learn about your books. The information they find on the author page will help motivate more sales, and help build your platform.

But how do you do it? Here’s the easy 1 – 2- 3!

  1. Join up! Go to Author Central and click “Join Now.” If you already have a personal Amazon account you can sign in just like you’re signing into Amazon to shop. If you don’t have an existing Amazon account select “No, I am a new customer” and follow the prompts.
  2. Find your books. Enter the name your books are written under and a list of your books for sale on Amazon will pop up (if not you can search by ISBN or title). Continue reading

How to make a great promo video (it’s easier than you think).

The rear LCD display on a Flip Video camrea

The rear LCD display on a Flip Video camrea (Photo credit: Wikipedia)

A promo video is a great way to improve your online searchability, and it has the potential to go viral when it is shared and reshared via social media. But best of all, when viewers can see and hear your passion about your book, it can help drive sales.

Don’t have any experience doing a video? It’s much easier than you think!

You’re on camera! There are lots of options, none of which are expensive or difficult. Small “flip” style HD video cameras retail for under $100, and are very easy to use. Here’s one for just $89. But you don’t even have to go to that expense. You can use your built-in or separate webcam on your computer or laptop. You can even get a decent quality video with your smartphone or tablet. Continue reading